2025 菜單設計｜王品 聚日式鍋物
GiGuo Hot Pot under WOWPRIME CORP.
2025 Menu Design
本案為王品集團聚日式鍋物的菜單視覺升級
以暖心值得回味為核心
主張有品質的相聚無法抗拒
為顧客創造兼具品質與溫度的餐飲體驗
將品牌圖標外框造型延伸至各個元素中
將品牌圖標外框造型延伸至各個元素中
如icon、外框、頁眉標題等
使菜單視覺更貼近品牌
延續品牌語言並升級整體視覺
This project is a menu visual upgrade for GiGuo Hot Pot under WOWPRIME CORP., centered on the core theme of "Warmth and Unforgettable Dining" and advocating that "Quality Gatherings Are Irresistible" to create a dining experience for customers that seamlessly combines quality and warmth; by extending the signature outline of the brand logo into various design elements—such as icons, frames, and header titles—the menu visuals align more closely with the brand, continuing its visual language and elevating the overall visual presentation.
Client | 王品集團 聚日式鍋物
Design Agency | Fecina
Art Director | Evelyn
Executive Director | Evelyn
Project Manager | Yu Chun
Designer | Hsin Tung、Yi Ting
Photography | Photo Recipe Jane Cahng
